TU-2601 Marketing & Advertising
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State Government of Maryland |
| State: |
Maryland |
| Type of Government: |
State & Local |
| NAICS Category: |
- 541613 - Marketing Consulting Services
- 541810 - Advertising Agencies
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| Posted Date: |
Aug 26, 2025 |
| Due Date: |
Sep 23, 2025 |
| Solicitation No: |
BPM052811 |
| Original Source: |
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| Contact information: |
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| Bid Documents: |
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Description
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ID:
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BPM052811
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Title:
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TU-2601 Marketing & Advertising
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Status:
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Open
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Due / Close Date:
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9/23/2025
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Publish Date:
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8/22/2025 5:34:22 PM
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Main Category:
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Publicity and marketing support services
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Solicitation Type:
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Public Notice
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Issuing Agency:
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Towson University
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Title
TU-2601 Marketing & Advertising
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Procurement Officer / Buyer
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Solicitation Summary
Towson University (hereinafter “University”) is seeking a full-service advertising and marketing agency contractor to provide a variety of services including, but not limited to: marketing (digital/traditional/experimental/grassroots/influencer), brand development, multi-channel campaign planning, creative concept development, graphic and design services, media planning and buying, video and multi-media production, digital marketing and SEM (search engine marketing), analytics and tracking, as well as web design and web development. The successful contractor will be responsible for supplying all personnel, materials, equipment, supplies, etc., necessary to successfully execute these objectives.
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Additional Instructions
All pertinent information related to this Request for Proposal is available in the attached documentation. Any submissions that do not adhere to the requirements may be rejected.
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Project Cost Class
G - $10,000,000 to $15,000,000
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Pre-Bid Conference Information
Pre-Bid Conference Date (EST)
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Pre-Bid Conference Details
Join from the meeting link https://towson.webex.com/towson/j.php?MTID=m748ee043d23ab3bb126321ca675b14bb Join by meeting number Meeting number (access code): 2315 431 8902 Meeting password: HNkegbbQ823 Tap to join from a mobile device (attendees only) +1-408-792-6300,,23154318902## Call-in toll number (US/Canada) 1-877-668-4490,,23154318902## Call-in toll-free number (US/Canada) Join by phone 1-408-792-6300 Call-in toll number (US/Canada) 1-877-668-4490 Call-in toll-free number (US/Canada) Join from a video system or application Dial 23154318902@towson.webex.com You can also dial 173.243.2.68 and enter your meeting number.
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Small Business Reserve Designation
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Procurement Program Participation Goals
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VSBE Participation (%)
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African American MBE Participation (%)
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Asian American MBE Participation (%)
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Hispanic American MBE Participation (%)
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Women-Owned MBE Participation (%)
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DBE Participation (%)
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SBE Participation (%)
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Socio Economic Participation Criteria
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RFx Documents for TU-2601 Marketing & Advertising (BPM052811) - Lot : 1 / Round : 1
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Title
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Type
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Att.
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Last Modified on UTC-4
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Creation Date UTC-4
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Validity End Date
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TU-2601 - Market & Advertising RFP
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Specification Document (Approved)
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8/25/2025 11:38:36 AM
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8/22/2025 5:24:14 PM
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