TOURISM BRAND STUDY

Agency:	State Government of Vermont
State:	Vermont
Type of Government:	State & Local
Posted Date:	Jan 3, 2025
Due Date:	Jan 29, 2025
Original Source:	Please Login to View Page
Contact information:	Please Login to View Page
Bid Documents:	Please Login to View Page

Description

TOURISM BRAND STUDY	Request Date: 1/3/2025 2:22:45 PM Open Date: Closing Date: 1/29/2025 4:30 PM Intent To Bid Deadline: Est. Dollar Value: $0.00 RFQ Number:
Agency of Commerce and Community Development 1 National Life Drive Deane Davis Bldg., 6th Floor Montpelier , VT 05620-0501

Bid Type:
Request for Proposal

Locations:
State-Wide
Keywords:
Research and Development, Consultant Services, Consumer Surveying Services, Marketing Services, Strategic Planning

Bid Description:
Through this Request for Proposal (RFP) the Agency of Commerce and Community Development, Department of Tourism and Marketing (hereinafter the “State”) intends to establish contracts with one or more vendors to conduct a comprehensive destination marketing brand study for Vermont. The aim of the study is to evaluate the current characteristics, perceptions and effectiveness of State of Vermont's tourism brand as it relates to encouraging visitation to the destination. Results of the study will be used to inform brand positioning, and future identity development and destination marketing campaign development.

Special Instructions:
QUESTIONS DUE: JANUARY 15, 2025 BY 4:30 PM

Contact Information:
	Michele Snyder Phone: (802) 461-5224 Fax: Email: Accd.contracts@vermont.gov For additional information: accd.vermont.gov/about-us/bidding-opportunities

Bid Attachments:


Site Visit:	Date:
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TOURISM BRAND STUDY

Description

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