RFP - Public Art Master Plan

Agency: City of Salinas
State: California
Type of Government: State & Local
Caegory:
  • C - Architect and Engineering Services - Construction
Posted Date: Jul 19, 2018
Due Date: Aug 10, 2018
Bid Source: Please Login to View Page
Contact information: Please Login to View Page
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RFP - Public Art Master Plan
Bid Deadline:
Aug 10 2018 - 2:00pm

The City of Salinas is requesting Statements of Proposals from professional, qualified firms or individuals experienced in the creation of public art master plans and/or in directing and facilitating strategic planning processes within the arts disciplines. Responses to this Request for Proposals (RFP) are sought from professional, qualified firms or individuals who are capable of conducting a process directed toward the development and implementation of a new, strategic, community-based Public Art Master Plan. Those who respond to this RFP must demonstrate and document experience relating to their ability to create and advise in the implementation of a Public Art Master Plan. Proposals will be received until 2:00 pm on Friday, August 10, 2018 at the Salinas City Clerk¡¯s Office Read more

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CITY OF SALINAS
PUBLIC ART MASTER PLAN
REQUEST FOR PROPOSALS
RELEASE DATE: JULY 18, 2018
PROPOSALS DUE: AUGUST 10, 2018
July 18, 2018 PUBLIC ART MASTER PLAN
SECTION 1. NOTICE OF REQUEST FOR PROPOSALS.
The City of Salinas is requesting Statements of Proposals from professional, qualified firms or individuals
experienced in the creation of public art master plans and/or in directing and facilitating strategic
planning processes within the arts disciplines. Responses to this Request for Proposals (RFP) are sought
from professional, qualified firms or individuals who are capable of conducting a process directed
toward the development and implementation of a new, strategic, community-based Public Art Master
Plan. Those who respond to this RFP must demonstrate and document experience relating to their
ability to create and advise in the implementation of a Public Art Master Plan.
A complete response to this RFP must include five (5) copies of a bound written report and one USB
drive containing a PDF version of the Statement of Proposals. Proposals will be received until 2:00 pm
on Friday, August 10, 2018 at the Salinas City Clerk’s Office located at 200 Lincoln Avenue, Salinas,
California 93901. Emailed and faxed responses are not acceptable and will be returned to the sender
without review. The submittal deadline is absolute. Late submittals will not be considered. Proposals
received after the due date and time will not be accepted or considered and will be returned to the
sender without review. Prospective firms and individuals must select a method of delivery that ensures
the Proposal will be delivered to the correct location by the due date and time. The five copies of bound
written Proposal, and one USB drive shall be submitted in one package with the words “Salinas Public
Art Plan” clearly marked in the lower left-hand corner of the package.
This RFP may be downloaded from the City’s website or from Sheila Molinari, Community Services
Manager with the Library and Community Services Department (sheilam@ci.salinas.ca.us) Note that
failure to notify the City that you have downloaded an RFP will preclude you from receiving updates or
amendments, if issued. Questions regarding this RFP may be directed to Sheila Molinari, Community
Services Manager at sheilam@ci.salinas.ca.us.
Interested firms or individuals are required to certify non-discrimination in employment practices and
identify any potential or perceived conflict of interest (personal and/or property interest in the subject
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July 18, 2018 PUBLIC ART MASTER PLAN
scope of work). Pre-qualification is not required. All interested firms and individuals responding to this
RFP are required to comply with all applicable provisions of federal, state, and local law.
The City reserves the right to (1) reject any or all responses, (2) waive informalities in a response, (3)
select a firm or individual who has submitted fully responsive Proposal and who is determined by the
City to be a professional, qualified firm or individual to be in the best interest of the City, or (4) take
whatever action or make whatever decision it determines to be appropriate. The City of Salinas assumes
no obligation in this general solicitation of Proposals and all costs and expenses of responding to this
RFP shall be borne by the interested firms or individuals.
SECTION 2. BACKGROUND, SCOPE AND SCHEDULE
Background:
Salinas is a city of about 157,000 residents in Central California. It is in the midst of the agricultural
Salinas Valley, referred to as the “salad bowl of the world” and is the largest city in and county seat of
Monterey County, serving as a cultural, governmental, commercial and industrial center for the area.
The City was incorporated in 1874, with most of its growth occurring in the latter half of the twentieth
century and the population is expected to continue to grow over the coming decades.
Salinas is home to many younger adults and families with children, which represent nearly forty-five
percent of households. The community is primarily Hispanic or Latino, and a majority of residents speak
Spanish at home. Agriculture is a principal employer. On average, residents of Salinas are much younger
(median age 28.8) than residents of Monterey County (32.9) and California (35.2). In fact, youth under
19 years old make up the city’s largest 20-year population group, comprising 35% of the overall
population in 2010. This differs from Monterey County, where the largest group is 15 to 34 year olds
(31%).
Salinas is a diverse community. In the 2010 census, three in four residents identified as Hispanic or
Latino. In the same year, 46% of city residents identified as White alone, 6.3% as Asian, 2% as Black or
African American, 1.3% American Indian or Alaskan Native, and 0.3% Native Hawaiian or Other
Pacific Islander. More than one-third of residents (39%) identified as some other race and 5%
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July 18, 2018 PUBLIC ART MASTER PLAN
as two or more races. More than one-third (38%) of Salinas’ residents were born outside the United
States. Most of these foreign-born residents moved from Latin America (87%) and have lived in the U.S.
for at least five years (95%). Additionally, 69% of Salinas’ population speaks a language other than
English at home, compared to 44% across California, according to the 2015 American Community
Survey. More than one in three of these residents (39%) does not speak English very well. The most
popular language spoken at home is Spanish.
As might be expected, because of the youth and diversity in Salinas, numerous arts organizations
flourish, offering opportunities for youth and young adults to develop and share their artistic skills and
talents. In addition, many cultural organizations value and promote artistic expression. While there
have been several isolated public art initiatives over the last several decades, there has not previously
been a strategic plan for public art within the city or an initiative that has addressed public art from a
city-wide perspective.
To fulfill the City’s responsibility for expanding opportunities for the City’s residents and its visitors to
experience public art, the City Council approved a Public Art Program ordinance on June 16, 2017 to
establish and fund public art. The City Council has determined that 0.5% of the total cost of certain
capital improvement program projects should be set aside for public art. The total contribution from any
single capital improvement project to the fund is limited to a maximum amount of fifty thousand dollars
($50,000) and the total amount which may be collected from capital improvement program projects
annually is one hundred thousand dollars ($100,000)
The new ordinance fulfills the following purposes:
(a) To enhance the appearance of public places by incorporating visual art of varying types in or
about such places in order to support the increased use of public spaces that will result from
development projects.
(b) To encourage and to support the placement of visual art, whether through temporary or
permanent installations, and to engage artists to create works which contribute culturally and to
the appearance of the City.
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July 18, 2018 PUBLIC ART MASTER PLAN
(c) To encourage and to support the performing arts and to engage artists to create works of
performing art which contribute culturally to the City.
(d) To make Salinas a regional destination for public art through strategic placement of public
art to maximize public access.
(e) To enhance the vitality of the City, with a focus on main commercial areas (Downtown, Alisal,
North Main Street), and support economic development.
(f) To provide an opportunity for residents and visitors to experience the cultural, educational,
and social benefits provided by quality visual art installations and to provide opportunities for
local artists to display work in a public setting.
The new ordinance puts in place a seven-member Public Art Commission made up of practicing arts
professionals residing within the City of Salinas. The Commission is charged with bringing an annual
plan to the City Council in April of each year describing the funding sources, budgets, and descriptions of
proposed and ongoing public art projects and establishing budgets and descriptions for new public art
projects. In order to ensure that these annual plans are synchronized and aimed at achieving substantive
change, it is the desire of the commissioners and city staff to put in place a 10-year strategic plan that
will guide the creation of public art in the City of Salinas over the next decade and ensure the most
efficient and effective use of funds each year.
Scope of Work:
This project will create a unified vision and a 10 year strategic plan that will support and operationalize
the Public Art Program ordinance and will include the following: a well-defined vision and unifying brand
for public art in Salinas, a menu of themes or project types that are a priority for stakeholders and
residents, a general process by which artists are commissioned and selected, standards for maintenance
and upkeep, a process for prioritizing an annual plan of work each year and guidelines for outside
contributions (grants, donations, other non-government sources). The Public Art Master Plan should
address the following goals and objectives:
Thoroughly address the City’s cultural assets and opportunities;
Fully engage stakeholders and the community at large in establishing and implementing the
vision, values and goals of the Public Art Master Plan;
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