RFP# 92153 - Marketing Media Buying Advertising Services

Agency: State Government of Maryland
State: Maryland
Type of Government: State & Local
NAICS Category:
  • 541613 - Marketing Consulting Services
  • 541810 - Advertising Agencies
  • 541830 - Media Buying Agencies
Posted Date: Nov 11, 2024
Due Date: Dec 4, 2024
Solicitation No: BPM047245
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Description

ID: BPM047245
Title: RFP# 92153 - Marketing Media Buying Advertising Services
Status: Open
Due / Close Date: 12/4/2024
Publish Date: 11/11/2024 8:33:38 AM
Main Category: Advertising
Solicitation Type: Public Notice
Issuing Agency: University of Maryland Global Campus

Solicitation Summary
Title
RFP# 92153 - Marketing Media Buying Advertising Services
ID
BPM047245
Alternate ID
Lot #
1
Round #
1
Status
Open
Due / Close Date (EST)
Dec 4 2024 12:00PM
Due / Close Date (EST)
Dec 4 2024 12:00PM
Solicitation Type
Public Notice
Main Category
Advertising
Issuing Agency
University of Maryland Global Campus
Procurement Officer / Buyer
Eric PFISTER
See All
Email
Eric.Pfister@umgc.edu
Solicitation Summary

University of Maryland Global Campus (“UMGC” or the “University”) is soliciting proposals for advertising media buying services. The selection process will be done in four (4) phases.

Phase 1 Portfolios : As the initial phase of this solicitation, interested Offerors who meet the qualifications set forth in this solicitation document are invited to submit a Portfolio providing evidence of their qualifications and experience providing successful and analytical, “cutting edge” advertising and media buying service. Only firms that for each of the last three (3) years had at least one client for whom they purchased a minimum of $5 million of advertising media shall be susceptible for an award . All Offerors who submit a Portfolio will be notified as to whether they are shortlisted for Phase 1. Only Offerors who are shortlisted after Phase 1 will receive the scope of work for this solicitation and be invited to submit a Technical Proposal by the due date and time in the Solicitation Schedule. There will be no question & answer ("Q&A") period during Phase 1.

Additional Instructions

Please read the directions carefully for electronic submissions to Bid Locker.  Instructions begin on Page 6 of the RFP document.

Project Cost Class
Pre-Bid Conference Information
Pre-Bid Conference Date (EST)
Pre-Bid Conference Details
Small Business Reserve Designation
No

Procurement Program Participation Goals

VSBE Participation (%)
MBE Participation (%)
8.00
African American MBE Participation (%)
Asian American MBE Participation (%)
Hispanic American MBE Participation (%)
Women-Owned MBE Participation (%)
DBE Participation (%)
SBE Participation (%)
Socio Economic Participation Criteria
Attachments
RFx Documents for RFP# 92153 - Marketing Media Buying Advertising Services (BPM047245) - Lot : 1 / Round : 1
Title Type Att. Last Modified on UTC-5 Creation Date UTC-5 Validity End Date
RFP# 92153 - Marketing Media Buying Advertising Services Attachments & Appendixes (Approved) 11/11/2024 8:25:52 AM 11/11/2024 8:25:52 AM
1 Result(s)
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