RFP for Media Audit and Advertising Services

Agency: State Government of North Carolina
State: North Carolina
Type of Government: State & Local
NAICS Category:
  • 541810 - Advertising Agencies
Posted Date: Jun 25, 2025
Due Date: Aug 5, 2025
Solicitation No: 96-2505
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Description

Solicitation Number: 96-2505
Project Title: RFP for Media Audit and Advertising Services
Description: Fayetteville Technical Community College (FTCC) is seeking qualified vendors for comprehensive Media Audit and Advertising Services. The primary goal of this engagement is to evaluate the effectiveness of FTCC’s current marketing investments and to make recommendations to form data-driven, strategic advertising plans to improve student enrollment outcomes. The selected vendor will be expected to conduct an in-depth evaluation of all current and historical advertising efforts, followed by strategic media planning, implementation, performance analysis, and reporting.
Opening Date: 8/5/2025 2:00 PM
Posted Date: 6/26/2025
Status: Open
Department: FAYETTEVILLE TECHNICAL COMMUNITY COLLEGE
Solicitation Number
*
96-2505
Department
FAYETTEVILLE TECHNICAL COMMUNITY COLLEGE
Status Reason
Open
Opening Date
2025-08-05T14:00:00.0000000
Posted Date
*
2025-06-25T20:42:51.0000000Z
Commodity Code
Advertising agency services
Mandatory Conference/Site Visit
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Special Instructions
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Description
Fayetteville Technical Community College (FTCC) is seeking qualified vendors for comprehensive Media Audit and Advertising Services. The primary goal of this engagement is to evaluate the effectiveness of FTCC’s current marketing investments and to make recommendations to form data-driven, strategic advertising plans to improve student enrollment outcomes. The selected vendor will be expected to conduct an in-depth evaluation of all current and historical advertising efforts, followed by strategic media planning, implementation, performance analysis, and reporting.
Attachments
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* Disclaimer: This website provides information about bids, requests for proposals (RFPs), or requests for qualifications (RFQs) for convenience only and does not serve as an official public notice. Individuals who wish to respond to or inquire about bids, RFPs, or RFQs should contact the relevant government department directly.