2025 Request for Proposals (RFP) for Branding and Logo Design Services

The Elmhurst Park District (the "District") is seeking proposals from qualified branding and design firms to develop a new logo and brand identity. The selected firm will be responsible for:

• Conducting stakeholder engagement to understand community values and the District's brand identity needs.
• Presenting multiple design concepts and refining based on feedback.
• Developing a new logo that reflects the District’s history; current mission, vision, and values; and community priorities.
• Providing comprehensive brand guidelines, including logo usage, color palette, typography, and applications across digital and print media.
• Delivering digital assets in multiple formats for use across various platforms. The new logo will be used on facility and park signage, fleet vehicles, apparel, web, and more.
• Ensuring all designs comply with accessibility best practices.

Contact Kari Felkamp at kfelkamp [@] epd.org or (630) 993-8923 to request a copy of the RFP and be added to the interested firms list to receive all notifications associated with this RFP Process.

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