Public Relations and Influencer Agency Support

The Minnesota Zoological Garden in Apple Valley, Minnesota, is seeking proposals from qualified public relations and influencer marketing agencies to support its strategic communications, media relations, and influencer engagement efforts. The selected agency will work in close partnership with the Zoo’s internal marketing and communications team to drive attendance and revenue, during peak and non-peak times, through earned media while complementing paid and owned campaigns. The Zoo prefers a firm that is headquartered in or has a branch office within the 13-county Minneapolis-St. Paul metro area, and that has a minimum of five (5) years of experience in public relations with Minnesota-based audiences.