Marketing Services to Advance Global Thought Leadership

Project Description: UT Dallas is seeking a partnership with a full-service global integrated marketing agency to define how the Center for BrainHealth can expand its leadership position and reinforce the importance of rigorous scientific evidence to counter increasing levels of misinformation. This will include defining a robust thought leadership strategy that elevates the profile of BrainHealth to core global audience groups and positions us as an integral voice in defining the future of brain health, including executing initiatives for the following:
• Greater profile for BrainHealth Thought Leadership/Brand (executive thought leadership, conferences, scientific forums, etc.)
• Increased share of voice for the Center for BrainHealth in media and social media platforms
Contract Term: One (1) year with two optional one-year periods