Local Digital Presence Optimization

Agency: DEPT OF DEFENSE
State: Washington
Type of Government: Federal
FSC Category:
  • R - Professional, Administrative and Management Support Services
NAICS Category:
  • 541890 - Other Services Related to Advertising
Set Aside: Total Small Business Set-Aside (FAR 19.5)
Posted Date: Feb 21, 2026
Due Date: Feb 25, 2026
Solicitation No: FY26-RRB01
Original Source: Please Login to View Page
Contact information: Please Login to View Page
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Description

Follow
Local Digital Presence Optimization
Active
Contract Opportunity
Notice ID
FY26-RRB01
Related Notice
Department/Ind. Agency
DEPT OF DEFENSE
Sub-tier
DEPT OF THE ARMY
Major Command
NATIONAL GUARD BUREAU
Sub Command
JFHQ USPFO WA
Sub Command 2
USPFO WA PROCUREMENT
Office
W7N6 USPFO ACTIVITY WA ARNG
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General Information
  • Contract Opportunity Type: Sources Sought (Original)
  • Original Published Date: Feb 20, 2026 05:42 pm EST
  • Original Response Date: Feb 25, 2026 12:00 pm EST
  • Inactive Policy: 15 days after response date
  • Original Inactive Date: Mar 12, 2026
  • Initiative:
    • None
Classification
  • Original Set Aside: Total Small Business Set-Aside (FAR 19.5)
  • Product Service Code: R422 - SUPPORT- PROFESSIONAL: MARKET RESEARCH/PUBLIC OPINION
  • NAICS Code:
    • 541890 - Other Services Related to Advertising
  • Place of Performance:
    WA 98430
    USA
Description

The Washington National Guard is seeking sources to enhance the digital footprint of 12 local recruiting offices by implementing a comprehensive local search engine optimization (SEO) program. Currently, potential recruits face difficulty in locating, contacting, and verifying the legitimacy of our local stations through online channels. This results in missed lead-generation opportunities and a weakened local brand presence.



Interested vendors should respond to this sources sought with capabilities statement outlining recent/relevant experience and how they are able to meet the intent of this requirement. The government is using this market research to determine availability of sources, so please be sure to include name of business, government points of contact, Unique Entity ID (UEI), Cage Code (as applicable), business size type/socio-economic status as represented/registered in the System for Award Management (SAM), and

GSA Schedule/Contract number if applicable.


Attachments/Links
Contact Information
Contracting Office Address
  • KO FOR WAARNG DO NOT DELETE BLDG 32 QUARTERMASTER RD CP MURRAY
  • TACOMA , WA 98430-5170
  • USA
Primary Point of Contact
Secondary Point of Contact


History
  • Feb 20, 2026 05:42 pm ESTSources Sought (Original)
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