Guest Experience Research and Assessment

Agency:	State Government of Minnesota
State:	Minnesota
Type of Government:	State & Local
NAICS Category:	541611 - Administrative Management and General Management Consulting Services 541618 - Other Management Consulting Services 541720 - Research and Development in the Social Sciences and Humanities 541910 - Marketing Research and Public Opinion Polling 541990 - All Other Professional, Scientific, and Technical Services
Posted Date:	May 19, 2025
Due Date:	Jun 11, 2025
Solicitation No:	PT4748
Original Source:	Please Login to View Page
Contact information:	Please Login to View Page
Bid Documents:	Please Login to View Page

REFERENCE NUMBER: PT4748
Contracting Agency: Minnesota Zoological Board
Title: Guest Experience Research and Assessment
Estimated Cost: Over $50,000
Location of Work: Minnesota Zoo, 13000 Zoo Blvd, Apple Valley, MN 55124
Response to this solicitation is due no later than: 06/11/25 at 1:00pm

To receive a printed copy of the solicitation, contact:
Name: Lisa Fay

Phone: lisa.fay@state.mn.us

TTY: 711 or 1.800.627.3529 (MN Relay Service for persons with speech or hearing disabilities)

Email: lisa.fay@state.mn.us

Notes:

The Minnesota Zoological Garden, in Apple Valley, Minnesota, is seeking proposals from qualified firms to conduct comprehensive research on guest experiences. This research will incorporate a variety of assessments which will include guest satisfaction survey(s), intercept interviews, focus groups, and social listening to assess various aspects of the guest experience, including pre-trip planning, ticket purchasing, membership, guest services, food and beverage, retail, programs, and the condition of zoo grounds.

Work is anticipated to start in June 2025.

Date This Solicitation Was Posted: 05/19/25 at 8:44am

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