Digital Marketing Agency

Agency: State Government of Texas
State: Texas
Type of Government: State & Local
NAICS Category:
  • 541810 - Advertising Agencies
Posted Date: Nov 26, 2025
Due Date: Jan 7, 2026
Solicitation No: 721-26022
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Description

Digital Marketing Agency
Solicitation ID:

721-26022

Status:

Posted

Contact Name:

Rocio Torres

Contact Number:

(512) 471-6423

Contact Email:

rocio.torres@austin.utexas.edu

Response Due Date:

1/7/2026

Response Due Time:

2:30 PM

Agency/Texas SmartBuy Member Number:

721

Posting Requirement:

21+ Days for Solicitation Notice

Solicitation Posting Date:

11/26/2025

Last Modified:

11/26/2025 5:38 pm

Class/Item Code:

91522-Communications Marketing Services;
91876-Marketing Consulting;
96153-*Marketing Service, Including Distribution, Public Opinion Surveys, Research, Sales Promotions, etc.;

Solicitation Description:

Project Description The University of Texas at Austin (“UT Austin” or “University”) seeks responses from qualified digital marketing agencies to support lead generation for its Computer and Data Science Online (CDSO) programs. The Department of Computer Science (UTCS) at The University of Texas at Austin is consistently ranked among the top ten programs in the nation by U.S. News & World Report. With more than 6,500 students enrolled across all programs, UTCS is one of the largest and most influential hubs for computer science research and education worldwide. The Department maintains strong ties to Austin’s thriving technology sector and leads innovation in areas including artificial intelligence, robotics, quantum computing, and cybersecurity.To expand access to its world-class faculty and curriculum, UTCS launched its first fully online graduate degree in Computer Science (MSCS) in 2019. Building on strong demand, additional programs followed:•        M.S. in Data Science (MSDS, launched 2021)•        M.S. in Artificial Intelligence (MSAI, launched 2024)•        Graduate Certificate in Artificial Intelligence and Machine Learning (CAIML, launched 2025)Together, these offerings comprise Computer and Data Science Online (CDSO). Enrollment across CDSO programs now approaches 5,000 students, achieved largely through organic growth.

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