Consulting Services to Prepare an Economic Development Implementation Plan

Agency: City of Culver City
State: California
Type of Government: State & Local
Posted Date: Sep 9, 2018
Due Date: Oct 11, 2018
Solicitation No: 1911
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Consulting Services to Prepare an Economic Development Implementation Plan
  • Department: Community Development
  • Category: Bid Notices
  • RFP Number: 1911
  • Start Date: 09/05/2018
  • Close Date: 10/11/2018 3:00 PM

SCOPE: The City of Culver City is seeking proposals from qualified firms to replace the existing automatic vehicle wash system located at the Culver City Transportation Department.


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RFP #1911
September 2018
City of Culver City
9770 Culver Boulevard
Culver City, CA 90232-0507
PROPOSALS DUE: October 11, 2018
Consulting Services to Prepare an Economic Development
Implementation Plan
RFP #1911
The City of Culver City invites qualified consultants to respond to this RFP for consulting
services to prepare an Economic Development Implementation Plan (Plan) to explore
economic opportunities and address economic challenges for the City.
A. Community Profile
Culver City (City) is a full service charter city that was incorporated in 1917. The
City is governed by a five-member City Council whose members are elected at
large and operates under a Council/City Manager form of government.
The City is located in the western area of Los Angeles County, generally situated
north of Los Angeles International Airport, southeast of Santa Monica, south of
Beverly Hills and southwest of West Hollywood. The City is approximately five
square miles with a residential population of approximately 40,000. The total
adopted budget for FY 2018-19 is approximately $239 million, of which $124
million is General Fund.
B. Background
The City is known as the “Heart of Screenland” due to its roots in the early days of
the motion picture industry. The City grew slowly as a center for media, but was
otherwise commercially underdeveloped for many years. The City provides an
exceptional quality of life with great shopping, dining, and entertainment, a vibrant
business environment focused upon multimedia, fashion and design, attractive
residential districts and an Expo Light Rail station. Residents and businesses
prefer its central location, walkable neighborhoods, urban village feel, high-quality
schools and innovative city government.
More recently, the City has become home to Apple, Sony, Amazon, Symantec and
NantWorks among others. In spite of this economic success, there remain
challenges related to maintaining the economic momentum that has been created.
The City is facing increasing expenditures in a time of decreasing revenues and
has limited vacant land for new commercial development, and a low vacancy rate,
making the attraction of new companies a challenge, in addition to the retention or
expansion of existing businesses.
RFP NO. 1911
Further, like many other Westside cities, the City is encountering strong market
demand and regulatory pressure for more housing development. The lack of
housing has increased the median price to approximately $1 million making it
difficult for employees to find affordable housing. As a result members of the
workforce must live in other communities often commuting long distances, which
contributes to increased traffic locally and throughout the region. The cost of
housing makes it difficult for employers to find qualified candidates since
prospective employees are priced out of the housing market.
Communities, like businesses, must have means by which to grow and improve
economically in order to be sustainable, and provide basic programs and services
to its residents. To address this the City is seeking a team of consultants
(Consultant Team) to prepare an Economic Development Implementation Plan
(Plan) that builds on the economic development work already completed or
underway in Culver City. The Consultant Team will work with stakeholders to
understand economic development concerns and to help create a dialog about
what is feasible in the City with respect to economic development, local economic
health and balanced commercial and residential growth. It is expected that the
selected firm will prepare a Plan that contains specific economic development
goals, strategies and implementation measure, outlining timing, anticipated costs
and funding source for each implementation measure.
The Consultant Team will have demonstrated experience in the preparation and
implementation of economic development strategic plans for local jurisdictions.
The City views effective public and business community outreach, and high-quality
graphics, and user friendly design, as important elements of this Plan.
The City is commencing the update of its General Plan. It is anticipated that
portions of the Plan will inform the Economic Development Element in the General
Plan Update.
C. General RFP Submittal Information
The City’s designated staff will evaluate proposals received. During the review
process, the City reserves the right, where it may serve the City’s best interest, to
request additional information or clarification from those that submit proposals, or
allow clarifications, corrections of errors, or omissions. Any and all changes in the
RFP will be made by written addendum, which shall be issued by the City to all
prospective proposers who have registered for the RFP via the City’s website.
The City reserves the right to retain all proposals submitted. Submission of a
proposal indicates the Proposer’s acceptance of the conditions contained in this
RFP, unless clearly and specifically noted in the proposal submitted and confirmed
in the contract between the City and the Proposer selected.
The preparation of the proposal will be at the total expense of the Proposer. There
is no expressed or implied obligation for the City to reimburse responding
RFP NO. 1911
Proposers for any expense incurred in the preparation of proposals in response to
this request. All proposals submitted to the City shall become properties of the
City and will not be returned. If any information in your proposal is confidential
and/or proprietary, please further submit a separate, redacted copy for servicing
public records requests.
The proposer may submit an alternative proposal (or proposals) that it believes will
also meet the City's project objectives but in a different way. In this case, the
proposer must provide an analysis of the advantages and disadvantages of each
of the alternatives, and discuss under what circumstances the City would prefer
one alternative to the other(s). If an alternative proposal is submitted, the
maximum length of the proposal may be expanded proportionately by the number
of alternatives submitted.
The City reserves the right to reject any or all proposals, in whole or part, to waive
any informality in any proposal, and to accept the proposal which, in its discretion,
is in the best interest of the City. Any proposer may withdraw his proposal, without
obligation, at any time prior to the scheduled closing time for receipt of proposals.
A withdrawal will not be effective unless made personally or by telephonic
notification received prior to the closing date. Proposals may later be referred to
the City Council for appropriate action.
All proposals are due not later than 3:00 p.m. on Thursday, October 11, 2018, at
which time they will be recorded at the City Clerk’s Desk on the First Floor of City
Hall. Late submissions will not be accepted. To be considered, proposers must
send one (1) color original, one (1) USB flash drive with a searchable PDF copy of
the proposal in its entirety and three (3) hard copies of their proposal in a sealed
envelope with the name of the company submitting the proposal and the title of
“RFP #1911 – Consulting Services to Prepare an Economic Development
Implementation Plan” to:
City of Culver City
City Clerk
9770 Culver Blvd.
Culver City, CA 90232
For a complete list of the City’s RFP submittal terms and conditions, legal
statements, and insurance requirements, please refer to the exhibits attached
D. RFP Questions
Questions with regard to this RFP should be submitted by e-mail to Todd Tipton,
Economic Development Manager, at by Thursday,
September 20, 2018. All firms registered for the RFP will receive responses to all
questions and any other addenda that may be released, via e-mail by Thursday,
September 27, 2018.
RFP NO. 1911
E. Schedule
The City reserves the right to make changes to the below schedule, but plans to
adhere to the implementation of this RFP process as follows:
RFP released:
September 7, 2018
Deadline for receiving questions:
September 20, 2018
Response to questions:
September 27, 2018
Proposals due:
October 11, 2018, at 3:00pm (PST)
Presentations/Interviews (if necessary): Week of October 29, 2018
Vendor selected:
November 12, 2018
An Economic Development Plan was previously prepared in 2014. The City has largely
completed the Plan recommendations and is interested in identifying new strategies that
will best support Culver City’s expanding creative – tech economy and improve the City
as a whole, given current and projected market conditions over the next five years.
Current concerns and considerations include:
Major industries - The 2014 Plan identified the City’s major industries as
information/media, retail, professional services and government. The City
would like to identify its existing industries, and how it can attract, strengthen
and retain them.
Retail Dependence - Retail Sales Tax make up approximately 40 percent of the
City’s General Fund, and yet are not keeping up with inflation. While Culver
City’s retail vacancy rate remains at or below 5%, the City is concerned that
changes in demand for brick and mortar retail may affect future vacancies and
tax revenues. The City is interested in identifying ways to:
o Strengthen and reduce displacement of existing and legacy small
o Activate the ground-level public realm of the City’s pedestrian-oriented
o Enable space for business incubation, including light craft manufacturing;
o Increase the overall economic and cultural vitality of the City’s
o Make it more viable for emerging businesses, artists and organizations to
RFP NO. 1911

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