Award Notice for the National Education Campaign & Outreach Contract (NEC), Indefinite-Delivery/Indefinite-Quantity (IDIQ)

Agency: HEALTH AND HUMAN SERVICES, DEPARTMENT OF
State: Maryland
Type of Government: Federal
FSC Category:
  • R - Professional, Administrative and Management Support Services
NAICS Category:
  • 541810 - Advertising Agencies
Posted Date: Sep 23, 2025
Due Date:
Solicitation No: 75FCMC25R0001
Original Source: Please Login to View Page
Contact information: Please Login to View Page
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Description

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Award Notice for the National Education Campaign & Outreach Contract (NEC), Indefinite-Delivery/Indefinite-Quantity (IDIQ)
Active
Contract Opportunity
Notice ID
75FCMC25R0001
Related Notice
75FCMC25R0001
Contract Line Item Number
Department/Ind. Agency
HEALTH AND HUMAN SERVICES, DEPARTMENT OF
Sub-tier
CENTERS FOR MEDICARE AND MEDICAID SERVICES
Office
CMS OFFICE OF COMMUNICATIONS
Award Details
  • Contract Award Date: Sep 22, 2025
  • Contract Award Number: Multiple
  • Task/Delivery Order Number:
  • Contractor Awarded Unique Entity ID: CZJKHV86FSB2
  • Contractor Awarded Name: KETCHUM INC.
  • Contractor Awarded Address: Arlington , VA 22201 USA
  • Base and All Options Value (Total Contract Value): $0.00
General Information
  • Contract Opportunity Type: Award Notice (Original)
  • Original Published Date: Sep 23, 2025 01:14 pm EDT
  • Inactive Policy: 15 days after contract award date
  • Original Inactive Date: Oct 07, 2025
  • Initiative:
    • None
Classification
  • Original Set Aside:
  • Product Service Code: R426 - SUPPORT- PROFESSIONAL: COMMUNICATIONS
  • NAICS Code:
    • 541810 - Advertising Agencies
  • Place of Performance:
    Windsor Mill , MD 21244
    USA
Description

The Centers for Medicare and Medicaid Services (CMS) awarded a multiple award commercial IDIQ contract to provide a mechanism to support the agency in conducting a full range of activities associated with developing, implementing, and evaluating national integrated communications campaigns. This IDIQ will primarily focus on conducting a full range of activities associated with executing CMS outreach, education, and communication campaign efforts and initiatives, coordinated with both internal and external stakeholders at a national, regional, state, and local level.



The maximum ceiling for all IDIQs combined is $5,000,000,000 over a 7 year ordering period. A list of awardees is attached to this notice.




Attachments/Links
Contact Information
Contracting Office Address
  • 7500 SECURITY BLVD
  • Baltimore , MD 21244
  • USA
Primary Point of Contact
Secondary Point of Contact
History
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