Advertising, Digital Marketing, Partnerships and Public Relations Services

Agency:	State Government of Florida
State:	Florida
Type of Government:	State & Local
NAICS Category:	541613 - Marketing Consulting Services 541810 - Advertising Agencies 541820 - Public Relations Agencies 541890 - Other Services Related to Advertising
Posted Date:	Nov 13, 2025
Due Date:	May 1, 2026
Solicitation No:	ITN-14300
Original Source:	Please Login to View Page
Contact information:	Please Login to View Page
Bid Documents:	Please Login to View Page

Invitation to Negotiate Advertising, Digital Marketing, Partnerships and Public Relations Services State Board of Administration (SBA)

Advertisement Status: OPEN

Last Edit Date/Time: 11/13/2025, 10:20 PM

Advertisement Number: ITN-14300

Agency Advertisement Number: ITN 25-02

Version Number: 4

Published Date/Time: 11/13/2025 09:00 AM

Start Date/Time: 11/14/2025 01:00 AM

End Date/Time: 05/01/2026 09:00 PM

Responses Open Date/Time: 11/14/2025 01:00 AM

Commodity Codes

Code	Description
80141501	Marketing analysis
80171600	Publicity and marketing support services
80171603	Publicity and marketing advisory service
80171800	Public relations and media relations services
82101802	Advertising production service

The components of this ITN include: (1) Advertising and Creative Services, Digital Marketing, and Social Media Services; and (2) Public Relations, Partnerships and Events. The components are referred to collectively in this document as "Communication Services." The Board's current contracts for services expire on June 30, 2026.
The Respondent(s) selected will perform the services of one or more of the component areas below. Retainer services are proposed for each component area. Retainer figure(s) may be requested in Appendix B: Written Response Packet, Tab 5: Pricing Schedule.
When bidding on a component, a Respondent is bidding on all services listed within that component.
Services will be mutually agreed upon by the Board and Respondent(s), pursuant to this negotiation process and formally documented in Exhibit A of the resulting contract(s) attached herein as Appendix A.

Please direct all questions to:

Name: Shanna Rains

Phone: (850) 488-8514

Address: 1801 Hermitage Blvd Ste. 210 Tallahassee, FL 32308

Email: ITNinfo.Prepaid@MyFloridaPrepaid.com

Description	Date/Time
Invitation to Negotiate 25-02 Advertising and Digital Marketing, and Public Relations Services	Nov 13, 2025, 10:21:23 PM
Invitation to Negotiate 25-02 Appendix A – Contract	Nov 13, 2025, 10:21:23 PM
Invitation to Negotiate 25-02 Appendix B - Written Response Packet	Nov 13, 2025, 10:21:23 PM
Invitation to Negotiate 25-02 Appendix C - Request for Clarification	Nov 13, 2025, 10:21:23 PM
Invitation to Negotiate 25-02 Appendix D - Resources	Nov 13, 2025, 10:21:23 PM

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