Public Relations Firm

The Paid Leave Authority seeks a Public Relations firm to maximize opportunities for the
Authority to connect with the public, specifically through television outlets and news
publications. The work will include creating press releases, arranging for television and print
interviews, scheduling press conferences, and pitching reporters on stories and interviews with
identified CT Paid Leave staff. The proposer will work with the CTPL's Outreach and Engagement
Team to create and implement effective public relations strategies, resulting in earned media
exposure regarding the work and mission of the Paid Family and Medical Leave Insurance
Authority. The firm will also develop a strategy to address and mitigate any negative publicity
as needed.
Start Date: May 17, 2023
End Date: Jun 14, 2023
Connecticut Paid Leave Authority