Agricultural Social Media Marketing Management

Agency: Montgomery County
State: Maryland
Type of Government: State & Local
NAICS Category:
  • 541613 - Marketing Consulting Services
  • 541810 - Advertising Agencies
Posted Date: Oct 30, 2023
Due Date: Nov 30, 2023
Solicitation No: 1155151
Bid Source: Please Login to View Page
Contact information: Please Login to View Page
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Informal Solicitation Details


This Solicitation is Reserved for the Local Small Business Reserve Program

Informal Number
1155151
Closing Date
Nov 30 2023 5:00PM
Title
Agricultural Social Media Marketing Management
Contact
Jacqueline Arnold
+1 3015902859
Jacqueline.Arnold@montgomerycountymd.gov
Scope

The Office of Agriculture intends to award one contract to a qualified person or company to provide part time social media management services that include: managing all the OAG’s social media accounts: Facebook, Twitter, Instagram, You Tube; developing a social media strategy with defined goals to increase awareness   and expand engagement across all the platforms.

The contractor will be tasked with expanding and enhancing the Office's current digital marketing aimed at broadening the awareness and increasing the knowledge and engagement of county residents in regard to the following: 1.  The County’s Agricultural Reserve (the “Ag Reserve”) - Educate/inform residents about its existence, importance, benefits (social, environmental, economic, emotional, etc.) to all residents/County as a whole.

2. The County’s agricultural sector - Educate/inform viewers about the diversity of agricultural business in the county (i.e. traditional agriculture, commodity agriculture, agri-tourism, horticulture, food production, equine, etc.)

3.  Market/promote the small agricultural businesses. Use social media platforms to help market and drive business to all local agricultural operations.

4. Educate about the programs and services offered by the OAG and its partners to the agricultural community and residents.

Click here to download the informal solicitation. Please contact Jacqueline Arnold at +1 3015902859 with questions.

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