2017 NAICS Definition

T = Canadian, Mexican, and United States industries are comparable.

541870 Advertising Material Distribution Services

This industry comprises establishments primarily engaged in the direct distribution or delivery of advertisements (e.g., circulars, coupons, handbills) or samples. Establishments in this industry use methods, such as delivering advertisements or samples door-to-door, placing flyers or coupons on car windshields in parking lots, or handing out samples in retail stores.

Cross-References. Establishments primarily engaged in--

• Creating and designing advertising campaigns for the purpose of distributing advertising materials or samples through the mail--are classified in Industry 541860, Direct Mail Advertising;
• Publishing newspapers or operating television stations or on-line information services--are classified in Sector 51, Information; and
• Distributing advertising specialties (e.g., keychains, magnets, or pens with customized messages imprinted) to clients who wish to use such materials for promotional purposes--are classified in Industry 541890, Other Services Related to Advertising.

2007 NAICS		2012 NAICS		2017 NAICS		Corresponding Index Entries
541870		541870		541870		Advertising material (e.g., coupons, flyers, samples) direct distribution services
541870		541870		541870		Circular direct distribution services
541870		541870		541870		Coupon direct distribution services
541870		541870		541870		Directory, telephone, distribution on a contract basis
541870		541870		541870		Door-to-door distribution of advertising materials (e.g., coupons, flyers, samples)
541870		541870		541870		Electronic marketing services
541870		541870		541870		Flyer direct distribution (except direct mail) services
541870		541870		541870		Handbill direct distribution services
541870		541870		541870		Sample direct distribution services
541870		541870		541870		Telephone directory distribution services, door-to-door